CONSUMER AND COMMERCIAL BANKING
Consumer and Commercial Banking brings innovative solutions to traditional banking activities. We are a global team of lenders, investors, risk managers, skilled marketers, web experts and banking specialists. We provide a suite of solutions to help our customers meet their personal financial goals. We make direct investments in, and risk manage, a portfolio of corporate loans and securities. And we help transform distressed communities through investments and loans of private capital
CONSUMER AND INVESTMENT MANAGEMENT DIVISION (CIMD)
The Consumer and Investment Management Division includes Goldman Sachs Asset Management (GSAM), Private Wealth Management (PWM) and our Consumer business (Marcus by Goldman Sachs). We provide asset management, wealth management and banking expertise to consumers and institutions around the world. CIMD partners with various teams across the firm to help individuals and institutions navigate changing markets and take control of their financial lives.
The US Deposits Marketing Retention team is responsible for building experiences and communications that help drive prospect conversion and existing customer stickiness. We’re a data driven team that’s hyper-focused on the customer lifecycle; we use customer behaviors and perceptions to help build engagement campaigns that drive product adoption and loyalty while reducing churn.
As a Customer Loyalty Marketing Associate, you will be responsible for leading the strategy to build an intelligent, progressive customer onboarding experience. You’ll leverage data and customer research/insights to inform the strategy, and translate it into tactical marketing campaigns across channels (email, sms, in-app, push, site content) and savings products. Campaign execution work would include creative development, customer segmentation planning, campaign testing/controls, deployment, and campaign analytics.
Ideal candidates will have experience building customer loyalty programs that intelligently identify when to provide product offers organically within the customer lifecycle, ultimately driving product affinity and customer retention. The candidate should be able to work across a variety of different marketing channels including email, SMS, Push, and print and understand the nuances of each.
You will also:
Job Summary and Responsibilities:
ABOUT GOLDMAN SACHS
At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow. Founded in 1869, we are a leading global investment banking, securities and investment management firm. Headquartered in New York, we maintain offices around the world.
We believe who you are makes you better at what you do. We're committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firmwide networks to benefits, wellness and personal finance offerings and mindfulness programs. Learn more about our culture, benefits, and people at GS.com/careers.
We’re committed to finding reasonable accommodations for candidates with special needs or disabilities during our recruiting process. Learn more: https://www.goldmansachs.com/careers/footer/disability-statement.html
© The Goldman Sachs Group, Inc., 2020. All rights reserved.
Goldman Sachs is an equal employment/affirmative action employer Female/Minority/Disability/Veteran/Sexual Orientation/Gender Identity