The Executive Office plays an integral role in setting and advancing Goldman Sachs’ strategy and in supporting and enhancing the firm’s distinctive culture. Our goal is to provide our people, clients, shareholders and the broader public with information about the breadth of our global efforts, highlight our focus on delivering sustainable, long-term returns for our shareholders, and demonstrate our commitment to making an impact on the communities where we live and work and on society more broadly.
Led by the firm's first Chief Marketing Officer, the marketing function at Goldman Sachs is backed by momentum and a broad imperative to unify the discipline, helping to codify a business-critical function seen as core to the firm's future growth. As such, GS is focused on building out a data-and-technology enabled team of growth marketers, delivering value for the brand and the business. The organization will consist of COE teams including Brand Marketing, Marketing Strategy & Transformation, Content, and Media, as well marketing teams for each of our revenue divisions. Together, this function will collaborate to build a unified, scalable, and consistent approach to marketing the brand and its offerings. Our mission is to be a demonstrable force multiplier for the businesses we serve.
The Goldman Sachs Research & Marketing Effectiveness team is one of the COE groups within the Global Marketing organization. Our mission is to enable the firm to make data-driven decisions by providing actionable insights that drive business and commercial outcomes. We consult with our partners in the firm's business units (e.g. Consumer Wealth Management, Asset Management, Investment Banking, Global Markets, Executive Office, etc.) to understand key business questions and marketing objectives, and provide hands-on service to design qualitative and quantitative research to drive the business forward.
The Research & Marketing Effectiveness team relies on critical support from a group of highly-skilled operations specialists to support and project manage complex research programs. Our operations specialists also work to provide high quality and reliable research participants; create thoughtful, targeted, and effective communication; and develop the operational infrastructure to support a growing global research team.
The Technical Program Manager role collaborates with researchers, marketers, and business stakeholders to support their study goals and organize the planning and execution of research projects that require custom development work, in particular experience management research projects. They will have experience leading distributed project teams to deliver complex, enterprise client feedback programs across business units.
In consultation with our researchers, this role will influence our stakeholders to help them shape their customer feedback programs by advising on technical designs and infrastructure. They will be working with business units that are getting started with research and others that are further along the maturity curve and will be able to recognize and adapt support accordingly. They will understand the significant industry shifts taking place in Experience Management programs, and be able to design forward-thinking, innovative yet practical research programs for our internal divisional marketing partners.
Influence and delight clients - This person will have exceptional client and project management skills and be able to build strong working relationships with various clients across the firm. They’ll also need to easily learn new technology to keep up with industry and firm trends.
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