Technical Program Manager (Associate/VP)- Global Marketing, Research & Marketing Effectiveness

Location(s) US-NY-New York
Job ID
Schedule Type
Full Time
Vice President
Data Development & Analytics
Business Unit
Global Marketing
Employment Type



The Executive Office plays an integral role in setting and advancing Goldman Sachs’ strategy and in supporting and enhancing the firm’s distinctive culture. Our goal is to provide our people, clients, shareholders and the broader public with information about the breadth of our global efforts, highlight our focus on delivering sustainable, long-term returns for our shareholders, and demonstrate our commitment to making an impact on the communities where we live and work and on society more broadly.

Global Marketing

Led by the firm's first Chief Marketing Officer, the marketing function at Goldman Sachs is backed by momentum and a broad imperative to unify the discipline, helping to codify a business-critical function seen as core to the firm's future growth. As such, GS is focused on building out a data-and-technology enabled team of growth marketers, delivering value for the brand and the business. The organization will consist of COE teams including Brand Marketing, Marketing Strategy & Transformation, Content, and Media, as well marketing teams for each of our revenue divisions. Together, this function will collaborate to build a unified, scalable, and consistent approach to marketing the brand and its offerings. Our mission is to be a demonstrable force multiplier for the businesses we serve.


Research & Analytics

The Goldman Sachs Research & Marketing Effectiveness team is one of the COE groups within the Global Marketing organization. Our mission is to enable the firm to make data-driven decisions by providing actionable insights that drive business and commercial outcomes. We consult with our partners in the firm's business units (e.g. Consumer Wealth Management, Asset Management, Investment Banking, Global Markets, Executive Office, etc.) to understand key business questions and marketing objectives, and provide hands-on service to design qualitative and quantitative research to drive the business forward.

Responsibilities and Qualifications

The Research & Marketing Effectiveness team relies on critical support from a group of highly-skilled operations specialists to support and project manage complex research programs. Our operations specialists also work to provide high quality and reliable research participants; create thoughtful, targeted, and effective communication; and develop the operational infrastructure to support a growing global research team.


The Technical Program Manager role collaborates with researchers, marketers, and business stakeholders to support their study goals and organize the planning and execution of research projects that require custom development work, in particular experience management research projects. They will have experience leading distributed project teams to deliver complex, enterprise client feedback programs across business units.


In consultation with our researchers, this role will influence our stakeholders to help them shape their customer feedback programs by advising on technical designs and infrastructure. They will be working with business units that are getting started with research and others that are further along the maturity curve and will be able to recognize and adapt support accordingly. They will understand the significant industry shifts taking place in Experience Management programs, and be able to design forward-thinking, innovative yet practical research programs for our internal divisional marketing partners.

Influence and delight clients - This person will have exceptional client and project management skills and be able to build strong working relationships with various clients across the firm. They’ll also need to easily learn new technology to keep up with industry and firm trends. 

What you'll do

  • Collaborate with lead researchers, senior marketers, and research operations to provide the systems, strategies, and tools needed to support experience research in delivering and scaling insights that drive business outcomes across the firm
  • Partner with internal stakeholders and research team members to provide strategic project management expertise and technical consultations. This role will gather an understanding of the stakeholders business objectives and strategic objectives and will act as an advisor
  • Utilize your experience to understand stakeholder requirements and communicate effectively how our research resources will address their challenges, enhance their program, and address their business goals
  • Serve as the primary contact from the research operations team for technical programs, connecting with stakeholders to provide information, progress, issue resolution, and tracking
  • Lead project teams consisting of project managers, technical consultants, and engineers with the objective to deliver on project goals and business objectives
  • Conduct risk planning, monitoring, mitigation, and reporting to stakeholders during project delivery and planning
  • Develop quality management plans and principles for the team to adopt to ensure successful delivery and deployment of technology. This will include partnering with stakeholders on data transfer cadence, content and quality assurance processes to ensure outputs are aligned with business requirements and goals
  • Contribute to internal research product development by architecting data system integrations and developing technical requirements and user stories in conjunction with engineering teams to help shape the product roadmap
  • Deliver workshops to advise stakeholders on successful CX programs and shape service offerings to achieve program goals

What's required

  • 5-10 years experience working on software development or vendor systems integration projects
  • A Bachelor’s degree in Computer Science, Information Systems, or a related technical field
  • Certified and/or well versed in Qualtrics and experience with relevant project management tools, such as JIRA, Confluence, Salesforce, Asana, etc.
  • External and/or internal customer consulting experience
  • Experience designing data workflows and integrating SAAS data systems
  • Ability to manage multiple projects concurrently and provide project progress and metrics
  • Experience working with large and complex organizations with a proven track record for delivering projects with successful outcomes
  • Proficient with HTML/CSS and Javascript 
  • Consultative and relationship builder who can quickly understand customer needs and identify solutions to meet these requirements
  • A keen interest in technology products and how they are designed, exploring new technology trends, and adopting new tools, software, and equipment

Preferred Qualifications

  • Experience as a program manager (plus if PMP certified)
  • Experience in market or customer research
  • Experience with MarTech tools and applications (e.g., Google Analytics, Adobe Analytics, Marketo, Sprinklr, Datorama)
  • Experience using statistical analysis (R, SPSS, Stata) and data visualization (Tableau, Plotly) tools 


Learn more: https:// © The Goldman Sachs Group, Inc., 2021. All rights reserved. Goldman Sachs is an equal employment/affirmative action employer Female/Minority/Disability/Veteran/Sexual Orientation/Gender Identity