Bringing together public markets and alternative investments, Goldman Sachs Asset Management provides clients around the world with dedicated, intelligent partnership that helps them realize their potential. We shape investment opportunities to the exact needs of every client, drawing from our deeply connected global network and personalized expert insights, across every region and market—supervising over $1.8 trillion in assets worldwide. Driven by a passion for our clients’ success, we take personal responsibility for building long-term relationships based on conviction, sustainable outcomes, and shared success over time.
Within the Global Marketing function but aligned to the Asset Management division, sits the Asset Management marketing team, responsible for end-to-end marketing strategies and programs for the entirety of the division. Working across our public-side and alternatives investing strategies, the team leads messaging strategy, content creation, digital marketing, and marketing analytics. Led by the firm’s first Chief Marketing Officer, the marketing function at Goldman Sachs is backed by momentum and a broad imperative to unify the discipline, helping to codify a business-critical function seen as core to the firm’s future growth. As such, GS is focused on building out a data-and-technology enabled team of growth marketers, delivering value for the brand and the business. The organization will consist of a number of key COE roles in areas such as Brand, Media, and Marketing Strategy, as well as marketing leads for each of our revenue divisions. Together, this team will collaborate to build a unified, scalable, and consistent approach to marketing the brand and its offerings. Our mission is to be a demonstrable force multiplier for the businesses we serve.
This position will play a key role within the Asset Management marketing team, leading integrated marketing for the Alternatives side of the business. They will partner across the divisional marketing team, leveraging messaging strategy, content creation, digital marketing, paid media, social media, analytics, and design to create end-to-end campaigns and programs in service of the commercial objectives of the business. The Alternatives business within Goldman Sachs Asset Management comprises investing strategies in corporate private equity, growth equity, infrastructure, credit, and real estate, serving a diverse mix of clients from pension funds to insurers to sovereign wealth funds. The business also focuses on sustainability and ESG investing strategies. This individual will partner with client-facing business leaders across these strategies to harness the top commercial priorities and translate them into full-funnel plans, reaching current and future clients as well as an ecosystem of other stakeholders including recruits and the media.
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